SecurityBrief New Zealand - Technology news for CISOs & cybersecurity decision-makers

Customer Loyalty stories - Page 5

Digital illustration shopping cart overflowing products sale tags computer devices customers walking away

Online retailers see Black Friday boost but loyalty lags behind

Thu, 20th Nov 2025
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cx
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martech
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e-commerce
Online retailers see a Black Friday traffic and sales surge, but only 22.6% of new customers return within a year, highlighting loyalty challenges.
Andrew borthwick profile shot

Driving outstanding customer experience with customer centricity and supportive technology

Thu, 20th Nov 2025
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data analytics
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digital transformation
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cx
Businesses must blend human interaction with digital innovation to deliver personalised, customer-first experiences that build trust and simplify processes.
Colorful online shopping laptops phones festive digital wallet ai assistant

AI, social media & flexible payments to drive festive shopping

Fri, 14th Nov 2025
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crypto
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cx
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martech
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
Realistic illustration busy online retail operations center staff monitoring

Retailers boost observability to reduce AI risks & outage costs

Wed, 5th Nov 2025
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private cloud
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digital transformation
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public cloud
Retailers are boosting observability investments to manage AI-driven complexity and reduce costly digital outages, with median losses at USD $1 million per hour.
Ps richard lundgran

Beyond the spreadsheet: Why AI forecasting is a must-have, not a nice-to-have

Tue, 4th Nov 2025
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data analytics
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digital transformation
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cx
AI forecasting revolutionises contact centres by replacing outdated spreadsheets, boosting staffing accuracy and customer satisfaction amid volatile market demands.
Office building australia new zealand wind turbines solar panels digital dashboard green energy

Fastly unveils emissions dashboard for ANZ firms' compliance

Mon, 3rd Nov 2025
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hyperscale
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cx
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martech
Fastly has launched a sustainability dashboard to help Australian and New Zealand firms comply with mandatory supply chain emissions reporting regulations.
Ps untitled 1

Beyond the transaction: Top loyalty trends for 2026

Fri, 31st Oct 2025
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data analytics
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cx
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martech
Loyalty experts in APAC predict 2026 will see AI-driven hyperpersonalisation, real-time offers, gamification, and seamless omnichannel experiences revolutionising customer loyalty.
Cheerful customer service agents ai powered chatbot support modern office

Zendesk named leader for AI-first customer service by Gartner

Thu, 30th Oct 2025
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crm
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devops
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digital transformation
Zendesk has been named a Leader in Gartner's 2025 Magic Quadrant for CRM Customer Engagement, praised for its AI-first Resolution Platform.
Realistic illustration person placing food order smartphone restaurant

Mobile app ordering four times faster than web, boosts loyalty

Thu, 16th Oct 2025
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cx
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martech
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software development
Paytronix report reveals restaurant orders are up to four times faster on native mobile apps than web, boosting loyalty and repeat customer purchases.
Realistic online shopping cart digital payment terminal neural ai connection

Salesforce & Stripe team up with OpenAI for AI-powered checkout

Thu, 16th Oct 2025
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cx
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martech
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cdp
Salesforce teams up with Stripe and OpenAI to launch AI-powered Instant Checkout, enhancing personalised shopping and speeding up online purchases for retailers.
Ps jeremy thomas

Why it's vital to bring all of your customers on your CX transformation journey

Mon, 13th Oct 2025
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data analytics
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digital transformation
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cx
Australian banks must use AI and personalised service to rebuild trust and enhance customer experience across all age groups and regions.
Worried new zealand customer with robot and friendly human agent in nz landscape

Kiwis lose trust in AI as preference for human service prevails

Wed, 8th Oct 2025
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cx
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martech
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data privacy
Only 18% of New Zealanders trust companies' use of AI, with 62% fearing it limits human contact, impacting spending and loyalty in customer service.
Network interconnected customer profiles data charts ai brain central node

Teradata launches AI-driven customer intelligence for real-time CX

Wed, 8th Oct 2025
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data analytics
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cx
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martech
Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
Realistic illustration business professionals interacting with digital interfaces showing graphs and data symbolizing ai enhancing sales marketing modern office

Oracle launches AI agents for sales, marketing & service tasks

Wed, 8th Oct 2025
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crm
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data analytics
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digital transformation
Oracle launches AI agents in Fusion Cloud Applications to enhance marketing, sales, and service, boosting efficiency and customer experience at no extra cost.
Ps christopher connolly  solutions engineering lead  apj  twilio

How RCS can solve the trust and customer experience tension

Tue, 7th Oct 2025
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encryption
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cx
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martech
RCS offers Australian businesses a secure, interactive way to boost customer engagement and trust, tackling data privacy concerns amid rising scams.
Business professionals analyzing charts data ai neural network marketing strategies

GenAI drives marketing ROI as 85% of teams expand adoption

Wed, 1st Oct 2025
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data analytics
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cx
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martech
Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.
New zealand small business owners standing beside growing tall poppy flowers

Tall Poppy Syndrome dampens celebration of NZ business success

Fri, 26th Sep 2025
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cx
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martech
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partner programmes
Despite 72% of NZ small business owners hitting milestones, many avoid celebrating due to Tall Poppy Syndrome, impacting morale and wellbeing.
Ps 1747706979721

Preparing for BFCM 2025: Why tech-first strategies will separate winners from the pack

Tue, 23rd Sep 2025
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cx
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martech
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supply chain
BFCM 2025 demands tech-savvy strategies; brands using AI, personalisation, and data-driven insights will outperform those relying on broad discounts.
Busy contact centre human agents robotic assistants collaboration australia nz

Behind the bots: Rebuilding agent trust in the age of AI

Tue, 23rd Sep 2025
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cx
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martech
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ai
Contact centres in Australia and New Zealand embrace AI for efficiency but face challenges in rebuilding trust and support for human agents amid rising job anxieties.
Ai driven digital communication finance healthcare australia new zealand

SmartPATH launch brings AI-driven omnichannel communications to ANZ

Thu, 18th Sep 2025
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digital transformation
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cx
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martech
Smart Communications launches SmartPATH in ANZ, an AI-driven platform streamlining omnichannel communications for regulated industries like insurance and healthcare.