SecurityBrief New Zealand - Technology news for CISOs & cybersecurity decision-makers

Customer Loyalty stories - Page 2

Sleek nz conference stage loyalty programs customer data glow

New Zealand Loyalty Association launches with national study

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New Zealand Loyalty Association debuts to unite brands and launches nation's most comprehensive loyalty study ahead of 2026 summit.
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Qualtrics named Leader in Gartner Voice of Customer

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Qualtrics named Leader in Gartner Voice of the Customer report, topping rivals for execution and vision as AI reshapes CX platforms.
Ai customer service automation puzzle buildings tech acquisition

Zendesk to acquire Forethought in agentic AI expansion

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Zendesk to buy AI agent platform Forethought in its biggest deal in nearly 20 years, betting on self-improving automation in customer service.
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Zendesk to buy Forethought in agentic AI expansion drive

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Zendesk moves to buy Forethought, betting on agentic AI agents to resolve most customer issues autonomously across platforms and channels.
Uk supermarket aisle heatmap analytics manager tablet bright modern

AI is key to smarter shelves in the UK retail stores

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AI‑driven planograms, AR tools and image recognition are reshaping UK store shelves, cutting costly stock gaps and boosting loyalty.
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Trust, transformation and the women leading modern client partnerships

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Women in client leadership are quietly transforming creative-tech partnerships, aligning innovation with trust, governance and measurable growth.
Bridget

Amperity hires Bridget Perry as Chief Marketing Officer

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Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.
Anthony woods

Grafana: Turning data chaos into developer efficiency and CFO savings

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Grafana leans on AI-powered observability and Adaptive Telemetry to sharpen developer insight while slashing cloud bills by up to 50%.
Martyn

AI-era contact centres become strategic CX data hubs

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In 2026, AI turns the contact centre from a cost to a real-time intelligence engine, transforming CX into core competitive advantage.
Frustrated australian online shopper chaotic product grid filters

Shoppers ditch Australian brands over poor site search

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Shoddy search tools are driving Australians from favourite online retailers, with 72% abandoning brands and many paying rivals more.
Nz tradie high vis bunnings trade counter phone broadband deals

2degrees, Bunnings team up on tradie telco, energy deals

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2degrees and Bunnings Trade join forces to offer PowerPass tradies discounted mobile, broadband and electricity deals across New Zealand.
Smart packaging box conveyor qr nfc data analytics boardroom view

Connected packaging becomes boardroom imperative in 2026

Fri, 27th Feb 2026
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Connected packaging sheds its fad status as record executive backing, rising budgets and compliance pressures push it firmly into the boardroom.
Ai commerce integration dashboards data to cart and chat app

Google & Klaviyo deepen AI pact for agentic commerce

Thu, 26th Feb 2026
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Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.
Stressed store manager with overflowing returns cctv cameras

Retailers face USD $796bn in losses from returns, shrink

Sat, 21st Feb 2026
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Retailers risk USD $796bn in losses from returns and shrink in 2025, with omnichannel gaps fuelling preventable fraud and abuse.
Fraud control center global map analysts tracking red alerts

Firms race to counter fast-evolving AI-driven fraud

Fri, 20th Feb 2026
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Half of fraud chiefs say fast-changing, AI-powered scams are outpacing their defences, forcing a shift to real-time, adaptive protection.
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KnowBe4 appoints Kelly Morgan as Chief Customer Officer

Fri, 20th Feb 2026
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KnowBe4 appoints former DocuSign executive Kelly Morgan as chief customer officer to steer global client strategy amid rising AI security risks.
Stressed digital marketer ai referrals vs falling traffic analytics

AI referrals surge as web traffic falls & costs rise

Fri, 13th Feb 2026
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AI-referred traffic has surged 632% despite overall web visits slipping and rising acquisition costs squeezing digital marketing returns.
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Five insurance payment trends shaping Australia and New Zealand

Fri, 13th Feb 2026
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Rising claims, digital demands and real-time payments are reshaping how insurers across Australia and New Zealand collect and pay out.
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Wesfarmers, Microsoft deepen AI & cloud retail pact

Fri, 13th Feb 2026
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Wesfarmers is deepening its AI and cloud pact with Microsoft to roll out Copilot tools, agents and data platforms across its retail brands.
Aus nz cafe owners glued to screens poor inperson service scene

Optimistic trans-Tasman SMEs face widening service gap

Thu, 12th Feb 2026
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Trans-Tasman small firms are upbeat and boosting tech and marketing, yet consumers report patchy service and missing digital basics.