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DataDome launches reimagined, fully compliant CAPTCHA

By Catherine Knowles
Fri 22 Jul 2022

DataDome, a provider of AI-powered online fraud and bot management, has announced enhancements to its solution with the launch of its newly integrated and reimagined CAPTCHA.

According to the company, DataDome’s CAPTCHA is the first privacy compliant, secure and user-friendly CAPTCHA to stop stealthy bots.

Fully compliant with local data privacy laws around the globe, DataDome’s CAPTCHA is completely integrated into its detection engine, to offer superior protection and an enhanced user experience. In fact, according to the company, DataDome is the first vendor to ensure that 99.99% of real users will not see a CAPTCHA.

DataDome CEO Benjamin Fabre says, “Unlike other CAPTCHAs that frustrate users and often collect personal data without informing them, DataDome delivers an exceptional, and privacy compliant, user experience.

“And because it was designed with cybersecurity at its core, our CAPTCHA provides the highest security protection against today’s sophisticated bots.”

Intended for very basic human validation, CAPTCHAs have not historically been coupled with security logic. DataDome is the only solution that is secure by design, protecting companies from bots and online fraud across all endpoints on mobile apps, websites and APIs.

According to the company, benefits include:

  • A true security CAPTCHA built by a security company: Current CAPTCHA solutions on the market are easy for bots and online fraudsters to bypass. According to DataDome’s aggregate customer data, 50% of 'users' that passed other CAPTCHA providers’ challenges were actually bots. DataDome combines signals from its CAPTCHA with the 1 trillion other signals it processes each day to identify and react to new bot techniques in real time, effectively ending CAPTCHA farms.
  • Privacy first: DataDome’s CAPTCHA only collects information as necessary for security purposes, and it is never shared, resold, or kept longer than 30 days. All data is processed and stored in a localised point of presence (PoP) to ensure compliance with local data privacy regulations. No personally identifiable information (PII) is ever collected.
  • Improved user experience: DataDome’s CAPTCHA is orders of magnitude faster than Google’s reCAPTCHA, and offers unmatched accessibility for the visually impaired, with audio CAPTCHA in 13 languages, more than any other provider.

Ivan Delgado, CIO at RealClearPolitics.com, says, "DataDome's CAPTCHA gives us peace of mind. Not only does it block bot traffic, we know that our users' experience remains uninterrupted. And because DataDome prioritises privacy, we likewise don't have to worry about violating compliance regulations."

Other customers agree. “The DataDome CAPTCHA is intuitive and very easy to use. It also protects us better against bot traffic, thanks to the various signals collected on the CAPTCHA page,” says Thomas Aligand, lead run manager at SNCF Connect and Tech Services.

“We are very happy with the solution and the improvements that this new CAPTCHA brings to our protection and security," he says.

This announcement comes on the heels of Aurelie Guerreri’s appointment as CMO, the addition of KnowBe4’s Lars Letonoff to DataDome’s board of directors, as well as Benjamin Fabre’s appointment as CEO.

The company was also recently named a 'Strong Performer' in bot management in The Forrester Wave: Bot Management, Q2 2022 report, and has won several industry awards, including the CNP Customer’s Choice Award for Best Anti-Fraud Solution, Global Business Technology Award for Best Application of Tech - Security, and the Cybersecurity Excellence Award for Bot Defence.

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