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CyberArk emphasises identity safety on Identity Management Day

Tue, 9th Apr 2024

As Identity Management Day approaches on 9 April, Andrew Slavkovic, Solutions Engineering Director, ANZ, CyberArk, underscores the importance of secure identities amidst a burgeon in both human and machine identities. CyberArk is a trusted security solutions provider for many organisations worldwide, including over half of the Fortune 500 companies.

Slavkovic stresses that the escalating tension between data security and identity vulnerability entitles Identity Management Day to a critical role. "This Identity Management Day, the push is to educate business leaders, IT decision-makers and the general public about the importance of securing identities," Slavkovic declared. The spotlight, induced by an ever-dynamic cyber threat landscape, falls on reducing the cybersecurity risk that accompanies the sheer volume of identities in question.

The CyberArk Identity Security Threat Landscape Report indicates the urgency of considering identity security and predicting widespread compromises. According to Slavkovic, "99.9% of organisations expected an identity-related compromise for 2023." The data reveals a significant shift in malicious tactics, with compromising identities evolving as the most effective way for adversaries to achieve their objectives. The wide-ranging effect makes it impossible for businesses to overlook the necessity of transitioning to an identity security-driven strategy.

The increasing reliance on digital networks for daily enterprises also exacerbates the threat. The trend has elevated web browsers to the position of a primary conductor of information, detailing a clear route for malefactors to breach systems. They have thus turned into what Slavkovic describes as a "primary target for cybercriminals and a prominent vector for security breaches."

In response to this growing issue, CyberArk has introduced the Secure Browser. This enterprise-class browser gives companies a potent tool in their cybersecurity arsenal. It offers a simple, one-click solution to secure all identities, maximising safety in one of the most frequently used applications across organisations. The prioritisation of identity security in their new product reflects CyberArk's commitment to reducing the cybersecurity risk brought on by the surge in human and machine identities.

Identity security must now meet the attention it demands. As organisations evolve and expand in their digital discourse, so do their identities. The need for a security-driven strategy is more critical than ever, and businesses must be aware of the importance of securing identities. With tools like the CyberArk Secure Browser, organisations stand a better chance at averting identity-related compromises while navigating the digital world securely.

As Identity Management Day approaches, the imperative for secure identities becomes increasingly evident in the face of escalating cyber threats and the proliferation of human and machine identities. CyberArk's commitment to addressing this challenge is underscored by the introduction of solutions like the Secure Browser aimed at fortifying identity security within organisations. As businesses navigate the complexities of the digital landscape, prioritising identity security must remain at the forefront of their cybersecurity strategies. With the right tools and awareness, organisations can effectively mitigate the risks associated with identity-related compromises and safeguard their digital assets.

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