Twilio stories

Twilio's 2024 report reveals that 68% of Australians may stop engaging with brands they distrust, emphasising the need for secure, identifiable communication.

Twilio integrates OpenAI's Realtime API, allowing over 300,000 clients to enhance voice experiences using the multilingual, multimodal GPT-4o model.

Twilio launches global Rich Communication Services, enhancing traditional messaging with branded sender ID, logos, and interactive features without code changes.

Zendesk ANZ launches Relay to help businesses send proactive, personalised messages via WhatsApp and SMS, enhancing customer service and boosting sales.

Zendesk has launched Relay, a new app to boost outbound communication via WhatsApp and SMS, in partnership with Meta.

Zendesk has teamed up with Meta to launch Relay, an app in the Zendesk Marketplace that boosts customer engagement via WhatsApp with proactive messages.

SentinelLabs has detected Xeon Sender, a new tool exploiting APIs to execute large-scale SMS spam attacks. The tool targets services like Amazon SNS and Twilio using legitimate credentials.

Twilio's new report outlines five critical steps for enhancing your data strategy with AI, focusing on personalisation and real-time data activation.

ShinyHunters claimed responsibility for compromising 33 million Twilio users' phone numbers via the Authy 2FA app, sparking major security concerns.

Twilio's latest State of Personalisation Report reveals a surge in AI-driven predictive personalisation as 89% of leaders view ethical AI use as a business advantage.

Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.

SquareX, recognised as the Most Promising Startup for Best Overall Performance at the Cyber Entrepreneurship Summit 2024, unveiled its cutting-edge browser-native security solution at the RSA conference.

Poll reveals 34% of Australian firms view data security as a major hurdle in AI adoption, with 51% lacking a clear data management strategy.

Marketing veteran Chris Koehler, joins customer engagement platform Twilio as Chief Marketing Officer, tasked with enhancing global brand visibility and pushing product innovation.

Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.

Voice recognition technology is predicted to accelerate Australia's customer experience revolution, offering streamlined, secure, and personalised interactions across industries.

Twilio enhances leadership team with Thomas Wyatt as President of Segment and Inbal Shani as Chief Product Officer, reflecting data and AI focus.

Implementing systems that analyse and extract customer insights presents an invaluable opportunity to capitalise on an existing asset.

SNS Sender uses Amazon's cloud services for 'smishing' scams, impersonating USPS notifications, according to cybersecurity firm SentinelLabs.

Twilio's latest data report highlights the crucial role high-quality data and AI integration play in enterprise growth, spurred by a booming trend of data-centric operations.