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Apple stories
Founded as Apple Computer Company in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple Inc. is the world's largest technology provider when it comes to revenue and market capitalisation.
What started as a project to build an 8-bit desktop computer has since grown into an extensive, worldwide portfolio of products, ranging from laptops and smartphones to smartwatches and listening devices.
It was also the first publicly traded U.S. company to be valued at over USD$1 trillion in August 2018, then $2 trillion in August 2020, and most recently $3 trillion in January 2022.
MacBook Neo goes on sale as Apple's lowest-priced laptop
3 days ago
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power / energy
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displays
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ai
Apple has launched MacBook Neo, a 13-inch aluminium laptop that becomes its lowest-priced MacBook, targeting students and first-time buyers.
The art of encouragement: How allies and leaders can help women thrive in tech
Last week
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hybrid & remote work
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microsoft
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google
To help women thrive in tech, leaders must move beyond mentorship to active sponsorship, visibility and everyday acts of encouragement.
Apple unveils MacBook Neo, its most affordable laptop
Last week
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digital entertainment
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supply chain
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displays
Apple has launched MacBook Neo, a 13-inch aluminium laptop with Apple silicon, focused on budget-conscious users.
'Give to Give' vs 'Give to Gain'
Last week
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apple
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blackrock
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iwd
Women are urged to shift from self-effacing 'give to give' to confident 'give to gain', turning generosity into visible power and progress.
Apple unveils M5 Macs & Studio Displays with AI focus
Last week
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displays
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llms
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ai
Apple launches M5-powered MacBook Air and Pro plus new Studio Displays, pushing on-device AI, faster storage and Thunderbolt 5 connectivity.
Apple unveils iPhone 17e & faster M4-powered iPad Air
Last week
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uc
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martech
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5g & beyond
Apple launches lower-priced iPhone 17e and faster M4 iPad Air, expanding custom chips, Apple Intelligence and satellite features.
Samsung brings Perplexity to Galaxy with multi-agent AI
Last month
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partner programmes
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genai
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ai
Samsung is adding Perplexity as a system-level agent on upcoming Galaxy flagships, deepening its shift to a multi-assistant AI strategy.
Mobile app installs & sessions keep climbing in 2025
Last month
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gaming
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data analytics
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digital transformation
Global mobile app installs jumped 10% in 2025 as sessions rose 7%, fuelled by surging finance and eCommerce usage in APAC and beyond.
Infobip named top RCS for Business vendor by Juniper
Last month
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uc
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digital transformation
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cx
Infobip tops Juniper RCS for Business 2026 leaderboard, hailed as leading Established Leader on reach, innovation and operator ties.
Google unveils Pixel 10a with AI focus at USD $499
Last month
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ai
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clean technologies
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agentic ai
Google's Pixel 10a debuts at USD $499, packing flagship-grade AI, a 48MP camera and seven years of updates into a mid-range handset.
Mylobster.ai plans kernel-level AI assistant platform
Last month
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data privacy
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llms
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ai
Mylobster.ai unveils plan for kernel-level AI assistants across major platforms, targeting a USD $200 billion-plus systems-level market.
Apple opens 2026 Swift Student Challenge to global coders
Last month
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software development
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ios
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apple
Apple has opened submissions for the 2026 Swift Student Challenge, inviting student developers worldwide to submit Swift app playgrounds by 28 February.
Apple brings agentic coding to Xcode with Claude, Codex
Last month
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devops
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apm
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genai
Apple adds agentic coding to Xcode 26.3, integrating Claude and Codex so AI agents can autonomously build and refine entire apps.
OpenAI unveils Codex macOS app for multi-agent coding
Last month
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devops
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digital transformation
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martech
OpenAI launches a Codex macOS app, turning ChatGPT into a multi-agent coding hub with workflows, skills and tighter desktop security.
One NZ adds satellite data & WhatsApp calling service
Last month
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uc
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spacetech
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iot
One NZ extends Starlink-powered satellite service with limited data apps and WhatsApp calling for eligible phones beyond mobile coverage.
Microsoft tops global phishing brand rankings again
Fri, 16th Jan 2026
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gaming
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mfa
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cloud security
Microsoft again tops global phishing brand list as attackers increasingly mimic big tech services to steal cloud and consumer credentials.
Apple to build next AI models on Google Gemini cloud
Thu, 15th Jan 2026
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data protection
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private cloud
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semiconductors
Apple will build its next-generation AI foundation models on Google's Gemini cloud, promising a more personalised Siri later this year.
Apple bundles pro creative apps in new AI Studio deal
Wed, 14th Jan 2026
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martech
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digital entertainment
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rpa
Apple has unveiled Creator Studio, a subscription bundling pro creative apps with new AI tools and premium content across its platforms.
LF Energy adds tech giants as board, membership grow
Mon, 12th Jan 2026
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virtualisation
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open source
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ai
LF Energy brings Apple, Microsoft and Shell onto its board as membership surges and event attendance hits records across three continents.
Microsoft leads on nature in Europe's data centres
Fri, 9th Jan 2026
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smart cities
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hyperscale
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dc
Microsoft tops rivals for weaving nature restoration into European data centres, but report warns sector lags as AI power demand surges.