Kape Technologies appoints Ankit Khemka as new CMO

London-based Kape Technologies has announced the appointment of Ankit Khemka as its new Chief Marketing Officer (CMO). The company aims to strengthen its senior leadership team and reinforce its commitment to privacy and security technology with this latest addition.

Ankit Khemka brings a wealth of experience to the role, having previously served as Global General Manager and Head of Marketing at Revolut. His professional background also includes significant roles at HelloFresh and Rocket Internet Group, where he played a part in building and scaling businesses across multiple regions including the United States, India, Europe, and Latin America.

In his new role at Kape Technologies, Khemka is expected to utilise his extensive experience in fast-growing companies to drive the growth of Kape's privacy-focused products, notably its flagship brand, ExpressVPN. He will be overseeing marketing activities aimed at reinforcing the company's customer-centric approach and capitalising on growth opportunities.

Charles Butler, CEO of Kape Technologies, expressed his enthusiasm about the new appointment. "I am delighted to appoint Ankit to propel the next chapter of growth and innovation for Kape Technologies and its brands. The leadership team and I share a strong vision for the future of Kape. I am confident that Ankit's marketing leadership and vision will be invaluable to our team as we continue to grow and innovate," he said. Butler emphasised that the team remains focused on its mission to establish Kape as the world's leading privacy-first digital security provider, aiming to empower customers to take control of their privacy and security.

Commenting on his new role, Ankit Khemka stated, "Kape Technologies' flagship brand, ExpressVPN, has been at the forefront of the VPN industry for over a decade, thanks to its dedication to technical excellence, innovation, and customer-centricity. I am excited to build upon this solid foundation and unlock the immense potential for further growth. With our shared vision and the combined strength of our team, I am confident that we will take the company to new heights, setting the standard for the privacy and security industry."

Kape Technologies' focus has been on developing a range of privacy and security products aimed at protecting consumer data as users engage in their daily digital activities. The company boasts over 7 million paying subscribers, supported by a business model that heavily leverages digital marketing operations. Kape's software-as-a-service (SaaS) based structure positions it well to tap into the global digital privacy market.

ExpressVPN, which has been part of Kape Technologies since 2021, is a well-known player in the virtual private network (VPN) sector. Since its inception in 2009, ExpressVPN has built a reputation for its consumer VPN service, backed by the open-source VPN protocol Lightway. The brand's product lineup also includes the Keys password manager and the Aircove router, geared toward making digital privacy and security more user-friendly. The products have undergone scrutiny by independent third-party experts including PwC, Cure53, and KPMG.