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SEO news stories

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Testing
Catchpoint releases open source, web testing suite
It allows web developers, SEO managers and performance teams to run instant tests from various locations and receive a detailed performance audit.
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Digital Marketing
Similarweb acquires SEO and rank tracking company Rank Ranger
Digital intelligence company Similarweb, which specialises in analysing web traffic, has acquired Rank Ranger, a market leader in SEO and rank tracking.
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Conductor
Digital marketing platforms join forces to fast-track SEO
Enterprise organic marketing platform Conductor has acquired business SEO platform ContentKing.
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Digital Marketing
Kiwis being taken for a ride with certification due to SEO fears
A digital marketing agency has noticed that many New Zealand SMEs are paying far too much for SSL certification.
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Google
CASE STUDY: Drive web traffic and engagement with a digital audit
Many resellers are still struggling with their digital presence with one of the most common frustrations being a poor SEO ranking.
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Cloud
Unitec and Kiwi company create specialised SEO course
It officially kicks off next month, and will be New Zealand’s first semester-long tertiary SEO course.
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Google
Kiwi businesses at risk of Google penalties
“It depends on the type of penalty, but in many cases it would cost more to remove the penalty than to simply start over with a new website."
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Xero
SEO for small businesses: Why it matters
SEO. Sure, you’ve heard about it. As a business owner, it’s important to know what SEO can do for you.
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Cybersecurity
New cyber threat using SEO to target websites
“The ability to manipulate page rankings is an enticing proposition and business for attackers."
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CRM
Growing demand by SMBs for CRM and SEO solutions
“The SEO Rocket Bar is so cost effective and will deliver a great value to the SMB market that has been virtually neglected for so many years."
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Small and Medium Enterprise / SME
What are SMEs using the internet for?
The penetration of technology and eCommerce is increasingly pronounced in small and medium enterprises (SMEs).
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Marketing
Manas Kumar: optimising leadership
Manas Kumar, CEO of Optimizer, is interviewed about the Kiwi company he launched and the role that the international sector plays in his business.