Mobile stories

APAC leads mobile commerce growth with a 13% rise in app installs, as brands shift focus to loyalty and AI-driven user engagement in 2025.

Liftoff launches AppRefinery, an AI-powered platform offering developers deep insights into over 20 app categories to boost user engagement and growth.

Digital.ai unveils Quick Protect Agent, enabling organisations to secure mobile apps swiftly with minimal technical skills, tackling rising AI-driven cyber threats.

Corrata's report reveals ECH privacy protocol use is rare among enterprise mobiles but exploited by 17% of risky sites, mainly via Cloudflare network.

Global user opt-in for app tracking reaches 50%, with iOS ad spend up 26% as marketers embrace privacy-focused strategies post-Apple's ATT rollout.

Consumer spending on mobile applications soared to $150 billion in 2024, marking a 13% rise from last year, driven largely by non-gaming apps.

Artificial intelligence is becoming essential for CFOs to drive enterprise growth, enhancing efficiency, decision-making, and competitive edge.

SmartBear unveils OpenTelemetry-native performance insights in BugSnag, enhancing real user monitoring and distributed tracing for developers and enterprises.

Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.

N-able expands its Technology Alliance Program (TAP), adding vendors like Bocada, AlertOps, DeskDay, PIXM, and Hudu to boost MSP capabilities and efficiency.

McAfee extends its decade-long partnership with Samsung to bolster online security on new mobile devices, leveraging AI to tackle growing phishing threats.

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

Appdome launches SDKProtect to bolster mobile SDK security, aiming to curb fraud and enhance compliance in the mobile app sector through threat-aware SDK versions.

Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.

Singapore's Appdome reveals the world's premier agentless Mobile EDR and MTD offering, providing a comprehensive, user-friendly enterprise mobile app protection service to bolster enterprise networks and resources against threats.

Samsung's A35 and A55 smartphones blur the line between midrange and flagship, combining attractive design, impressive battery life, and robust video capabilities at a more accessible price point.

Satellites' potential to bolster terrestrial networks is underutilised, says a Global mobile Suppliers Association report showing a surge in tie-ups between operators and satellite vendors for rural coverage.

As Telegram's cryptocurrency, Toncoin, gains popularity, Kaspersky researchers warn of a scam exploiting users through false 'earning programs', causing irreversible losses.

Cloud-security provider Portnox fortifies application security with its new offering, 'Conditional Access for Applications', offering passwordless authentication and endpoint risk management.

Global Unified Communications as a Service market set for a 10.3% growth over the next five years, with mobile UCaaS services gaining momentum.