Consumer news stories
Adobe survey reveals link between brand trust and consumer buy-in
Adobe has announced results from a study, which finds a strong correlation between brand trust and consumer behaviour.
Voyager Internet announces new pricing changes to broadband offerings
Voyager Internet is making changes to its residential broadband, voice offerings and pricing in the wake of rising third-party costs and inflation.
Hisense launches in New Zealand with new product range
Consumer electronics and home entertainment brand Hisense has launched in New Zealand, bringing its range of TVs, refrigeration, and laundry products to Kiwi customers.
The most common online scams in Australia
No one is safe from online scammers, and many of these scammers have capitalised on the pandemic, using this confusing time to attack more people than ever.
Veryfi announces Mobile Receipt Capture for D2C marketing apps
Veryfi has announced a new enhancement to its portfolio, with Mobile Receipt Capture for direct-to-consumer marketing apps.
Can't read, won't buy: globalization requires more communication than ever before
The global remote work revolution is helping businesses provide opportunities for people to “see” and to “be” in ways that before now were not possible.
Robotics automation: Current thoughts, expected trends, and meeting consumer demands
As companies seek to not only survive, but thrive in these disruptive times, many are looking to automated systems for their labour-strapped warehouses and distribution centres.
Significant spike in consumer fraud, new report finds
Reported cases of consumer fraud more than tripled in the years 2020-2021 from prior years, according to a new report by Accenture.
Australian consumers demand hyper-personalisation, new report reveals
The way to engage with consumers is through real-time, hyper-personalised experiences, a new eConsultancy report, in partnership with Cheetah Digital reveals.
Online retail still the chosen method for Australian consumers
According to a new report from Manhattan Associates, a significant shift to online retail is still very much apparent among Australian consumers.
Supply chain issues leaving customers frustrated, with brand loyalty at risk
According to new research, supply chain disruptions continue to impact consumers, affecting their mood and shopping behaviour.
Foldable screens and wireless headsets among the top predicted consumer trends
New research has revealed that devices with foldable screens will reach nearly 10% of all smartphone sales by 2030.
Apple unveils completely new Mac desktop and display
Apple has today introduced Mac Studio and Studio Display, designed to give users everything they could want to fulfil their studio needs.
Apple announces M1 Ultra, its most powerful chip yet
Apple has today announced M1 Ultra, the company’s next major step for Apple silicon and the Mac, which it says will provide the new Mac Studio with superior computing power.
New iPad Air announced by Apple for 2022
Apple has announced a brand new model of iPad Air as part of their new product range for 2022.
APAC businesses lead the world in customer experience investment
Due to a pandemic-induced surge in new digital consumers and behaviours, Asia Pacific businesses are set to outstrip other regions in CX investment in 2022.
Amazon and Visa reach agreement in ongoing dispute
After a substantial ongoing feud, Amazon and Visa have agreed to settle a dispute over the credit card giant's fees.
BYOD / Bring Your Own Device
Consumerisation tips corporate Australia to click subscribe
Millions of consumers commit to regular, ongoing payments in return for continuous access to goods and services.
Pinterest widens reach in eCommerce sector with AR implementation
In a sign of things to come, Pinterest is widening its reach within the eCommerce sector by introducing new tools utilising augmented reality.
Marketplacer journeys into camping and caravan market with new site partnership
Marketplacer has made its mark on the Australian caravan and camping market, with the launch of a new market in the form of Everything Caravan & Camping.
Adobe announces new suite of tools for retailers with in-store and online capabilities
Adobe has announced new tools for retailers created to help further deliver personalised shopping experiences for businesses in-store and online.
Shopify Plus partners with aCommerce in a first for Southeast Asia
End-to-end eCommerce platform provider aCommerce has become the first Shopify Plus partner in Indonesia, Thailand and the Philippines.
Smart home market continues to grow, driven by changing tech and demographics
The expansion of the smart home industry has been aided by factors such as the increasing necessity of home monitoring systems and the increasing disposable income of people in emerging countries, the report states.
Consumer's paradigms are shifting - what it means for marketers and brands
“Marketers must recognise that consumers are in the midst of an exhausting practical and spiritual overhaul. That presents an opportunity for their brands to be facilitators of change."